What Type of Website?
Whether you are looking to launch a website for the first time, or are looking to improve on the web presence you already have, by looking at this web page the chances are you now have the same question namely:
"What type of website do I really need?"
If you can answer this question accurately then you can focus all of your effort into providing something that your users really "needs" as opposed to giving them something that you think they "want". By clearly establishing these principles then you are in a much stronger position to offer them a professional solution without wasting money on providing them with lots of pages and features that they are never going to use.
Every business or organisation has different website requirements and expectations. At Online Selling Ltd we pride ourselves in ensuring that you only invest in an area that delivers a real benefit to your current or potential users and don't waste money on fancy gimmicks or irrelevancies.
When selecting the type of website that is best suited to your needs simply consider the following list:
| Main Function of Website | Type of Website Required | Interaction |
|---|---|---|
| To provide a summary of products or services | Simple Brochure | View Only |
| To provide a catalogue of products or services | Medium Brochure | View Only |
| To provide a comprehensive catalogue of products or services | Large Brochure | View & Search |
| To promote, sell and receive payment for products or services online | eCommerce | Interactive |
Types of Website
As you can see above, essentially there are four distinct categories of website. Each of the categories is described in more detail below:
Read More Small Brochure Website
| Possible Users | Clubs, societies, organisations, dentists, doctors, opticians, hauliers, small businesses, etc |
| Typical Number of Pages | Up to 5 |
| Objective of Website | A simple brochure website is normally used to establish a presence on the internet and to provide visitors with overview information of the business or organisation. Typically one of the pages will be for "Contact Us" details with a call to action telling the visitor what to do next or where to find you. Examples of this could be to complete an online form or to telephone you or visit your premises. |
Read More Medium Brochure Website
| Possible Users | Manufacturers, wholesalers, distributors or organisations with a large portfolio of products or information that they want to publish on the internet. |
| Typical Number of Pages | Normally up to 15 pages |
| Objective of Website | To provide comprehensive details of your business or organisation which could include, but are not exclusive to, articles, blogs, downloadable pamphlets, specification sheets & flyers. This type of website should also be used if you are looking to publish your full catalogue or brochure online for reference or research purposes. |
Read More Large Brochure Website
| Possible Users | Manufacturers, wholesalers, distributors or organisations with a large portfolio of products or information that they want to publish on the internet. |
| Typical Number of Pages | 30 - 150 + pages is not unusual |
| Objective of Website | To provide comprehensive details of your business or organisation which could include, but are not exclusive to, articles, blogs, downloadable pamphlets, specification sheets & flyers. This type of website should also be used if you are looking to publish your full catalogue or brochure online for reference or research purposes. |
Read More eCommerce Website
| Possible Users | Any business or organisation selling business-to-business (B2B) or business-to-consumer (B2C). Also ideal if you are looking to export your goods to a worldwide market. |
| Typical Number of Pages | Dependent upon number of products. Over 200 pages are not uncommon. |
| Objective of Website | Any company or organisation wishing to sell their products or services online and collect payment for the sale automatically without manual intervention 24/7, 365 days a year. Depending upon the database used to store the details of your products it is also possible to use this data to list your products on listing comparison websites such as Amazon, Google Shopping, Shopzilla, etc. |
| Additional Information | Click here for our dedicated eCommerce section |
For further information or an informal chat about ensuring you choose the right website for your needs feel free to call Online Selling Ltd on 01457 861178 or email us and we will call you back upon receipt.
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